Aussie shoppers are obsessed with this new perfume collection that’s only $12.99 each but smells like a $611 cult favourite.

The six-piece fragrance range that launched this week is already making waves for delivering luxe-level scent experiences without the sky-high price tags.

Inspired by best-selling perfumes from prestige houses like Frederic Malle, Fenty, Kayali, and Maison Francis Kurkdjian, this collection makes it possible to smell like a designer label — on a drugstore budget.

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Shoppers are calling this DB Cosmetics perfume a dupe of the $611 favourite (pictured left). Credit: DB Cosmetics/TikTok

The standout of the collection is Painted Lady, DB’s bold and romantic take on Frederic Malle’s Portrait of a Lady, a fragrance that typically retails for a staggering $611.

Painted Lady recreates the beloved scent with a lush blend of rose petals, spiced amber, and juicy dark berries. The result is an opulent, complex perfume that feels every bit as elegant and sophisticated — at a fraction of the cost.

Amanda Connors, Global Chief Marketing Officer at Total Beauty Network, says the new range is about changing the perception of what affordable beauty can be.

“We wanted to show that smelling incredible doesn’t have to cost a fortune. Our new fragrance range is luxurious, long-lasting and crafted with care. It’s everything you’d expect from a high-end perfume, without the high-end price.”

Every perfume in the winter drop retails for $12.99. Credit: DB Cosmetics/TikTok

And Painted Lady is just the beginning. The full collection includes:

• Fancy: A zesty, floral-musk scent inspired by Fenty Eau de Parfum, blending fruit-forward top notes with a sensual musky base.
• Burning Love: DB’s version of Kayali’s Burning Cherry, leans into smoky sweetness with cherry, praline, and rich woods.
• Fluidité: Inspired by Maison Francis Kurkdjian’s Gentle Fluidity Gold, offers warm vanilla, nutmeg, and amber in a comforting, gender-neutral blend.
• Chaos: A bold white floral homage to Robert Piguet’s Fracas, stars lush tuberose with soft gardenia and jasmine.
• Scent 2: Reminiscent of Comme des Garçons’ aldehydic incense-driven perfumes, plays with airy, luminous notes grounded by a cool, mysterious base.

All six fragrances are vegan, cruelty-free, and formulated to last, ticking every box for modern beauty lovers who want ethical elegance without compromise.

From the packaging to the performance, DB’s Winter fragrance drop is being hailed as one of the most successful designer-inspired perfume collections to ever land in Australian stores.

Perfect for anyone who’s ever dreamt of owning a designer fragrance wardrobe without the guilt, DB Cosmetics just made it possible.

To shop the full collection, head to DB Cosmetics’ website here.